Lee St James has many years of creative excellence under his belt; 10 of those spent in the health and wellness space; launching brands & creating icons. Working for many OTC and DTC brands, dealing with a broad range of conditions from acid indigestion and the common cold to sexual health and erectile dysfunction, from diabetes to cosmetic injectables, atopic dermatitis to HIV. Lee is also a 20-year veteran of Diabetes, the DCV Village is not merely a job to him. It is a mission.

Who is Lee

A strategic, insight-driven, results-oriented Creative Director/Brand Builder, his ideas span the gamut of traditional & digital, in fact despising that distinction, believing that ideas and experiences are the currency of the future and “ideas” are what he has to offer, deep, experiential, ideas that motivate consumers to think and feel like they are understood, that they have been heard, that they, matter. In the healthcare space, he is committed to enhancing the lives of patients. Lee has been called by clients, a “good listener”. He thinks that is what has made him invaluable to his clients and the success of their brands. He's honest about what he knows & doesn’t know. Clients know he cares and that he will find a way to solve their problems through creative and critical thinking. Lastly, he believes that nothing is impossible.

Clients

American Airlines, Nations Bank, UBS, PaineWebber, PNC, P&G, J&J, Pfizer, Sanofi, Mike’s Hard Lemonade, Diageo, JetBlue, Austin Nichols, 3M, YUM Brands, Seventh Generation, Trojan, AARP, GSK, Allergan, Bausch & Lomb.

• Deep experience in the Financial Services sector, including HNW Individuals, and luxe brands. 
• Launched UBS with the iconic You & Us campaign. 
• Launched NationsBank (now Bank of America), Americas first super regional bank.
• Extensive expertise in CPG for many P&G brands. Premium Spirits (Diageo/Austin Nichols)
• Healthcare industry, from OTC brands like GSK, Pfizer, J&J/McNeil to Bausch+Lomb and pharma brands (both consumer and HCP), Sanofi, Allergan, to insurance brands Nationwide, Humana, BCBS, & Cigna

Awards

Recognized with awards for creative excellence and effectiveness, including Cannes, the Kelley’s, EFFIES, the ONE SHOW, ANDYs, CLIOS, OBIEs, Communication Arts, and one that very few others can claim, the $100k Grand ATHENA for the best newspaper ad of the year.

• Deep experience in the Financial Services sector, including HNW Individuals, and luxe brands. 
• Launched UBS with the iconic You & Us campaign. 
• Launched NationsBank (now Bank of America), Americas first super regional bank.
• Extensive expertise in CPG for many P&G brands. Premium Spirits (Diageo/Austin Nichols)
• Healthcare industry, from OTC brands from GSK, Pfizer, J&J/McNeil to Bausch+Lomb and pharma (both consumer and HCP), brands Sanofi, Allergan, Humana, BCBS, & Cigna.